- Black and white colour scheme
- Signature font - wacky, loud, trendy, current
- Gigs are listed to sell themselves
- News about the band has main priority on the left hand side
- Links on the top in order for you to look at pictures and watch videos to make the audience aware of their videos and make them view other things about the band.
- You can listen to their singles while browsing the website
- It allows the audience to sign up and become a member therefore allowing them to really get involved with the band it gives it a more personal feel.
- Store link allowing the audience to buy merchandise and therefore marketing the band even further
- The background is a replica of the font
- There is a link to forum therefore allowing the audience to talk about the band and allowing fans to chat and give feedback
- It has a link to their releases letting the audience know what they can buy and what is new, marketing their other products
The Arctic Monkeys MySpace Page:
- Black and white colour scheme
- Arctic Monkeys signature font - wacky, loud,trendy, current
- Connects with their actual website showing it is unique to the band
- Allows the audience to listen to new releases and other songs therefore letting them market future singles and letting the audience have priority over hearing things
- There is a list of their gigs on the right hand side letting the audience know when they are performing encouraging them to go
- Allows you to sign up and therefore be more involved with the band
- Lets friends contact each other and also talk to the band giving a more personal approach to the marketing
- Shows recent videos therefore promoting the single and the video and also the band
- It allows fans to add the band and send messages etc. therefore giving them more contact with the band
Lily Allen Website
- Multicoloured colour scheme showing Lily Allen's ecentric personality
- Lily Allen has contact with her fans over a blog therefore closing the gap between audience and the artist
- Shows Lily Allen recent news to keep fans up to date with her and therefore making them more interested
- Gives links to Lily Allen's myspace,bebo and twitter pages giving fans even more contact with her
- Shows her tour dates marketing her tour and encouraging the audience to go and see her
- Basic font showing that it is the colour that is the main focus of the website
- Gives the audience links to a store for them to purchase her merchandise and therefore promoting her other products
- Clips of her latest videos are found on the homepage marketing her music videos and latest singles
- It gets the audience directly involved with the use of links such as 'Remix your own Lily album' and her own game
- Shows pictures of her behind the scenes on the home page therefore getting the audience a more deeper insight into the life of Lily and therefore making their relationship more personal
- Allows the audience to get an extra album content therefore marketing her albums and encouraging them to buy more
- Gives the audience links to information about Lily Allen, lyrics to her songs therefore marketing her songs more and also herself
- It allows the audience to sign up to the website and gives them a message board in order for them to chat to other fans and give their feedback making the experience more personal
- It allows the audience to customise their own background therefore giving it a more personal feel for the audience
Lily Allen's MySpace Page
- Black and white colour scheme
- Allows the audience to listen to her singles and sample future singles therefore marketing her music and getting the audience more involved with her album before other people
- Gives the audience the dates for her tour in order to encourage them to go to her tour and promote it
- Gives the audience a list of her influences making them feel more connected with Lily Allen
- Shows her latest blog entries in order for the audience to keep up to date with her and giving them a more personal role
- Allows the audience to become Lily's friend by adding her and therefore get to chat to other fans and also talk to Lily herself through messages and wall posting
- Has a link to Lily Allen's twitter page encouraging fans to add her on there and promoting herself as an artist
- Has videos of her singles promoting her music and videos to the audience
- Plain font
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